Who we are

Heritage has given us, Indian women, exquisite beauty which has always been accentuated by our long black hair. And heritage it is that gives us, the assurance of pure, proper, perfect hair care.

The legacy of VVD

The legacy of VVD dates back to 1943. An inspiration of Shri Nithyanadham, it was started by Mr.V.V.Dhanushkodi. Ever since, it has grown substantially into a 200 crore company. The VVD groups of companies are also renowned in the field of activated carbon, spices, windmills, shipping, finances, warehousing and packaging. VVD Gold coconut oil was the first of its kind to be sold as package in India and is still illustrious for its authentic purity.

At present, VVD is ranked as the number one coconut oil in Tamil Nadu, and number two in India. We thank you for your trust in us and we are proud to have nourished, strengthened and perfected your hair. Being natural and credible, VVD products have been enjoyed and appreciated by millions of women not only in India but also internationally. And it’s the perpetuity of exceptional quality that VVD offers that gives generations the heritage of promising hair care.

Our Values

Responsibility

We hold ourselves responsible for higher standards than what consumers expect of us. We have always given you the best because beautiful women need wonderful care simply because they deserve it.

Quality

To persistntly produce the pure quality of oil we have been delighting our consumers with. Purity is so hard to come by these days. We at VVD relish the purity we have given for years and will continue to so always because that’s what makes us who we are.

Satisfaction

To give each hair type what its needs. Each person is unique and each one has a distinct style. VVD offers the regular VVD Gold, VVD lite, herbal, hibiscus and jasmine… made just for you, the way you like it.

Perpetuity

Hair styles and hair trends have changed but the care it needs has not. VVD oils provide the nourishment that our homes have given… pure, true and perpetual. We are proud to have nourished, strengthened and perfected your hair.